Build a Beautiful Website for Under $500 by Hiring a Freelance Website Developer on Guru.com

We want to prove to you that running a startup or business doesn’t have to be expensive.

Tchuento was founded with the principle that pricing for design and marketing services was just too high in an over-saturated market. We realized that business owners and entrepreneurs, especially those starting out, do not and cannot afford to pay thousands of dollars for services through a design or marketing firm. The whole purpose of our business model is to help you reduce your expenses so that you can focus on what you do best, providing services and products that impact an audience.

This post is not endorsed by Guru. We want to bring you value and are willing to give you free advice on how to develop an awesome website for less than $500.


Guru Freelancer Logo.pngFirst: what is Guru?

Guru is a global online marketplace that houses freelancers who can provide different services. Guru’s freelancers range in skill set and experience. Pricing for Guru depends on the type of project and timeline, and can range from below $100 to as high as hundreds of dollars.

Second: what services do freelancers offer on Guru?

Guru breaks down its services into 9 categories:

Guru - Services.png

Third: designing a website for under $500 on Guru.com

  1. Create a Guru account
    Log-in or create an account at Guru.com
    If new account
    You will be asked whether or not you want to hire (you) or do work (freelancer)
    Select I want to hire
    Once you have an account created, set up your Guru profile
    Guru - Account Creation.png
  2. Verify your account
    A verification email will be sent to your account email, click on the link to verify it
  3. Describe project, post a job
    Once you’ve verified your email, when you log back into Guru, you will be prompted to the job posting
    Input all the information regarding the type of project you’re looking for
    In this case, the project is related to Web, Software & IT
    Follow the prompt

    Input information
    __What work: Be specific for website creation (i.e. WordPress static website)
    __Provide more details: Be very specific in your description of what you want. You also have the option of adding files. If you have an idea on how you want your website to look, include an attachment of your website “design”. Keep in mind, you’re not the developer so your website design can be as basic as you creating tables using Word and laying out how you want your pages to look
    __Which category: Select Web, Software & IT
    __Essential keywords: select keywords that relate to your project (i.e. wordpress, website, web development, web designer)
    __Limit job to specific location: choose what you’re comfortable with, but our recommendation is for you to leave it as anywhere
    __Budget: select fixed price, choose either under $250 or $250-500
    __Exposure: leave as is, maximum (allow search engines like Google to index it)
    __Application deadline: select what you’re comfortable with, it depends on your timeline/how long the freelancer should take to finish building your website
    Post the job

  4. Select a freelancer to complete your website
    Once your job is posted, many freelancers will respond to posting
    They will inform you on their pricing, experience, portfolio, and timeline
    Select a freelancer who matches your targeted credentials:
    ____is the pricing within your range, at or below $500
    ____has the freelancer provided you with previous work done
    ____are you satisfied with freelancer’s portfolio
    ____can the freelancer deliver project within your desired timeline
    ____does the freelancer have good reviews
    Vet each freelancer that contacts you – visit page, read reviews, review portfolio
    You can message freelancers while deciding which one to go with
  5. Accept & Pay Freelancer
    When you select a freelancer and you come to an agreement, pay for project
    Guru requires you to make advanced payments in timeline increments
    EX: if your project is to be completed in 3 weeks – you can set up an invoice with your freelancer so that half of the cost is paid upfront before start of project and the second half is paid 1.5 weeks into project before its completion
    Your payment is always backed by Guru and the site provides payment security
  6. Finish Project
    Communicate and work with your freelancer throughout the duration of project
    Make sure to provide feedback and/or expectations on how you want your website
    Freelancer will finish your website
    Tips:
    __freelancers, when asked, can help you set up domain/hosting for your site
    __freelancers typically maintain open communication after project completion in case you need additional help
    __website developers can only do as good of a job as you describe to them. Don’t expect them to know exactly what you want. You have to guide them so that they can create your ideal website based on your vision
    __be realistic. You most likely won’t get an extremely multi-functional website for under $500. If you want a developer to create a website like Twitter or Facebook, you’ll have to pay more

 

 

Thinking Beyond the Norm as a Designer


There isn’t a single designer
in the WORLD
who thinks they can’t improve.

Designing is an
ongoing,
unfinished,
evolving
career♦ 


Being a good designer means that you will devote days, months, and years of your life on a constant pursuit of knowledge and skills. As a designer, you find importance in developing your creativity, creating in a fun and vibrant way, and engaging others through your designs. Yet no matter how good you currently are, there are always ways to become even better. 

We have some suggestions on how you can do that, and we’re calling it:

The Tchuento Guide
To Thinking Beyond The Norm
As An Evolving Designer


BE UNIQUE IN YOUR DESIGNS!

You’re probably wondering why we’ve marked this at the top of the list. Too often, after another designer’s success, most designers tend to either copy or emulate that designer’s designs. Inspiration is good, but individuality is even better.

DON’T ALWAYS DO THE SAME THING

Just because a design of yours is getting a lot of praise, doesn’t mean you should only ever follow that style or format in everything you create. Experiment with other methods and you just might be surprised.

LEARN NEW SKILLS

This one is self-explanatory. If you’ve been designing for years and you haven’t acquired any new set of skills, whether it’s learning a new software or adding more color palettes in your creations, than you’re doing yourself a disservice.

BE BOLD

Being bold is NOT trying something new once and putting it aside. As a designer, constantly be daring, unique, confident in your creations. Everything you create should be so unapologetically you that even if no one else enjoys it, you’ll always fall asleep insanely proud of what you’ve accomplished.

STEP OUTSIDE OF THE STATUS QUO

We know. It’s much easier to do, act, and create as everyone has previously done and is currently doing than it is to be THAT individual who just refuses to conform. Designing means you understand and you’ve embraced what it means to be open to different interpretations. Just because something hasn’t been done before, doesn’t mean it should stay that way.

Being Good at Marketing When Lacking Creativity

Creativity is overrated
– said no one ever –

The truth is, most people want to be creative but are not sure how to be if they’re not naturally creative. Don’t worry, that’s why we’re here. Not only will we tell you how to improve your creativity, but we’ll also give you some advice on how to get better at marketing.

If you’re not a naturally creative person, that’s okay. It doesn’t mean you’re less than, it just means that you’ll have to practice a little harder to exercise your creative juices. You’ll have to try a little harder to even come up with unique and interesting ideas. We’ll help you get started with these 4 efficient ways to build your creativity.

5 Methods to Work on Your Creativity When You’re Not Naturally Creative


√What you don’t know, learn

We know that the best way to learn something you know nothing about is by reading books written by experts in that topic. It’s important to educate yourself on various creative ideologies and familiarize yourself with such ideologies. You’re probably wondering where to start, which books to select. Well just look below, because we’ve named a few for you.

These selected books are just a start. We trust that you’ll continue to check out more and keep on learning.  

√√Surround yourself with creative people

It’s true what they say. You are as smart and as capable as those you surround yourself with. When you surround yourself with people you admire, you start to learn and develop different set of skills you may not have developed prior to meeting and hanging out with your new peers.

√√√Periodically jot down interesting or unique ideas you think of

There are no bad ideas, only bad execution. Make a habit to write down any silly, goofy, amazing, or even basic idea you have. Throughout the day, jot down ideas you think of that you find interesting, unique, exciting. At the end of the day, review those thoughts and ideas and think about why you were drawn to them. Analyze them and figure out if those ideas are worth pursuing. Compare the ideas, the skills and tools required to execute them to the skills and knowledge you currently have. Evaluate the skills you’re currently lacking and come up with a strategic plan to learn them. 

√√√√Step outside of your comfort zone

Stepping outside of your comfort zone, in a safe and conscious way, not only opens you to different opportunities, but teaches you valuable lessons about your capabilities and endurance. When you do something that you normally wouldn’t do, it allows you to expand your comfortability and adapt to new environments. Creativity exposes itself best when an individual is willing to accept experiences with pure uninterrupted imagination.

√√√√√Engage in stimulating activities

One way to get your creative juices flowing is by engaging in activities or classes that are different than what you’re used to. Trying out a new sport, taking up a different dance studio, joining a comedy improv group are all methods that will help you stimulate different brain functions. 

Yeah, But How Can I Be Good at Marketing If I’m Not Even Creative?


THE TRUTH IS – YOU CAN BE GOOD AT JUST ABOUT ANYTHING.

No, but seriously. It’s true that individuals or businesses with the best profitable marketing initiatives are those that have strong creativity or innovative talent. But just like everything else in life, one must learn and adapt to be better. There are numerous tools, softwares, companies that spend a lot of money to generate marketing analytics in order to educate their staff. Our point is, good marketing doesn’t happen overnight. It takes practice, hard work, committed learning, and mistakes. Just because you aren’t as creative as you would like to be today, doesn’t mean that a year from now (with a strategic plan for learning) you won’t be where you want to be. 

Creativity is subjective. Your version of a creative mindset or an innovative idea is most likely different from others. The beauty about our world is that each one of us has a set of unique viewpoints, personality traits, and methods of expression. Find your best ability to express how you feel or what you think in an elaborate and confident way. 

And just because we know you REALLY want suggestions on how to specifically be good at marketing, look below because we’ve added a few for you.

The Beginner’s Guide to SEO by Moz
Gary Vaynerchuk
Content Marketing Reference Library

When we refer to marketing, here’s what we mean

  • Social media
  • Content marketing
  • Search Engine Optimization
  • Digital engagement

 

5 Meaningful Ways to Improve Your Online Presence

What It Means to Have a Strong Online Presence

We are asked this all the time,
“how can I increase my online social engagement if I have no idea where to start?”

Here are 5 tips for your business to increase its social media engagement


♦Post Regularly

Social media followers choose to follow your business account(s). The easiest way to show them that you actually care about their follow is to update them with new posts; periodically enough that they don’t wonder if you’ve fallen off the face of the earth but not too frequently that they wonder if you’ve been hacked.

Suggestions on what to post about:

  • Discuss your branding, what it stands for
  • Highlight specific customers (ex: customers with strong brand loyalty)
  • Discuss upcoming events
  • Share promotional materials or access codes
  • Highlight current staff (ex: employees with strong work ethics or achievements)
  • Does your business have any success stories to share?
  • Has your business recently gone through a happy, unexpected moment?

Frequency of post:

  • Post at least once a day in all of your social media accounts
  • A post doesn’t have to be original content
    It can be a re-share of another relevant post
    It can be from another similar company
    Should be relevant to your business
  • Visual posts with good written content are far more appealing

♦♦Engage With Similar Businesses

Competition is a good thing, but too much competition isn’t. One of the most meaningful ways to improve your online presence is by engaging with businesses similar to yours. Partnering or working with similar businesses will give your business an opportunity to see how your competition operates, analyze their customer base, and develop stronger community ties.

Suggestions on how to engage with similar businesses:

  • Collaborate with similar businesses to host or sponsor a community event
  • Help share and advertise a similar business’ upcoming charity or community event
    Event should not directly compete with an event you will have in the near future
    Event should not be held at the same time as an event you plan to have
  • Participate in challenges
    Set up friendly competitions to see which business will raise the most money for a given cause
    Host a sports or health tournament with local businesses

♦♦♦Appreciate Your Customers

Your customers or clients are one of the reasons your business can sustain itself. Don’t take them for granted. Often times, businesses don’t pay enough attention to their customers’ demands and wants. Not every demand or want should be met, but they should at least be heard. Take the time to survey your customers and to receive constructive feedback on products, services, and features on your website or social media accounts that your customers think should be improved.

Spend time greeting, celebrating, and highlighting your customers. Do you track your customers’ birthdays and send them a greeting at the time of month? Do you wish happy holidays to your subscription list in December or January? Do you offer discount codes or referral codes to repeat customers? Those are simple, inexpensive, methods in which you can really make an impact.

♦♦♦♦Update Your Content

Any well updated account is an account that posts frequently enough and shares accurate information. Posting every day to your accounts isn’t enough. You also have to make sure that the content posted is not only relevant to your current status as a business, but also relevant to your customers’ interests.

For example, if you’re planning to host a marathon to raise funds for a charity in December, you most likely don’t only want to speak about the marathon in the coming months. You want to update your followers with marathon information as well as upcoming holidays, projects, and/or events your business will partake in. The key is to focus on the present while advertising for the future. You want your followers to stay interested in what you’re presently working on, but also engaged for what’s to come with your business.

♦♦♦♦♦Keep Up With The Times

We understand that businesses can sometimes be fearful of quick change. We understand that we live in an instantaneous society where the world around us is rapidly evolving. We understand that it can be hard to keep up when you’re just trying to survive. But we also understand that the businesses that sustain themselves long-term are those who constantly innovate with the times.

Keeping up with society as it expands is extremely crucial for your business to grow. Think of your customers, your employees, your founders as individuals of a population that is growing wiser, learning new tools and technologies as the years pass. Now think of your business as the entity that houses all those individuals to provide a product or service to a target population. It’s important to understand that as society advances, so should your business.

Methods to keep up with the times:

  • Stay updated on current online trends via social media or networking platforms
  • Update technology equipment in your offices
  • Update online profiles so that each page is fresh, modernized, and relevant
  • Follow and stay informed with news that pertains to your business operations
  • Re-brand or re-launch a product, idea, or service to better fit your long-term vision